HNST in the Krillo Index
When shoppers in Belgium ask ChatGPT and Gemini where to buy duurzame en biologische kleding, is HNST named? This is the answer from our latest monthly measurement, October 2026.
Measured with ChatGPT and Gemini, the same questions for every store in this category, asked in the language of the market. Read how we measure.
Around HNST
| #1 | Supergoods.be | 31/35 |
| #2 | HNST | 14/35 |
| #3 | Harvest Club | 18/35 |
| #4 | MOOSE in the CITY | 7/35 |
See the full ranking for Duurzame en biologische kleding
What AI says about HNST
In the 21 answers that name HNST, AI mentions: sustainable (9x), service and advice (1x), fast delivery (1x).
“HNST (wear-hnst.com): Een innovatief Belgisch jeansmerk dat focust op gerecycled en biologisch katoen en een circulaire productie.”
Gemini, asked: waar kan ik in Belgiƫ online biologische kleding kopen?
“Andere goede Belgische opties, afhankelijk van wat je zoekt: - HNST, hnst.be Beste keuze voor jeans en denim.”
ChatGPT, asked: bij welke Belgische webshop kan ik het beste duurzame kleding bestellen?
“Voor de perfecte duurzame jeans: Ga naar HNST.”
Gemini, asked: bij welke Belgische webshop kan ik het beste duurzame kleding bestellen?
Quoted word for word from the answers in our measurement. What AI says about your store decides which buying questions it names you for.
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