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Parfuma in the Krillo Index

When shoppers in Belgium ask ChatGPT and Gemini where to buy parfum, is Parfuma named? This is the answer from our latest monthly measurement, October 2026.

of 28 stores measured

27/35

buying questions where AI names it

questions where AI recommends it outright

Measured with ChatGPT and Gemini, the same questions for every store in this category, asked in the language of the market. Read how we measure.

Around Parfuma

#1	Parfuma	27/35
#2	douglas.be	24/35
#3	Deloox.be	14/35

See the full ranking for Parfum

What AI says about Parfuma

In the 40 answers that name Parfuma, AI mentions: premium (15x), specialist (12x), trusted (10x), fast delivery (4x), service and advice (3x).

“Parfuma (parfuma.com): Een gerenommeerde Belgische luxe-parfumerie (fysieke winkels in Antwerpen en Wijnegem) met een uitstekende webshop vol nichemerken.”

Gemini, asked: waar kan ik online parfum kopen in België?

“Zoek je maximale zekerheid dat het product via officiële distributie komt: kies ICI Paris XL, Douglas of Parfuma.”

ChatGPT, asked: bij welke Belgische webshop kan ik het beste parfum bestellen?

“Ze zijn betrouwbaar wat betreft levering en authenticiteit, maar de service en retourvoorwaarden zijn vaak minder vlot dan bij puur Belgische spelers zoals ICI PARIS XL of Parfuma.”

Gemini, asked: bij welke Belgische webshop kan ik het beste parfum bestellen?

Quoted word for word from the answers in our measurement. What AI says about your store decides which buying questions it names you for.

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