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Name it in the Krillo Index

When shoppers in the Netherlands ask ChatGPT and Gemini where to buy kinderkleding, is Name it named? This is the answer from our latest monthly measurement, October 2026.

#11

of 39 stores measured

10/35

buying questions where AI names it

questions where AI recommends it outright

Measured with ChatGPT and Gemini, the same questions for every store in this category, asked in the language of the market. Read how we measure.

Around Name it

#9	Polarn O. Pyret	1/35
#10	Prenatal	1/35
#11	Name it	10/35
#12	Amazingkids	6/35
#13	Archive Store	3/35

See the full ranking for Kinderkleding

What AI says about Name it

In the 15 answers that name Name it, AI mentions: low prices (2x), wide range (2x), trusted (1x), quality (1x), premium (1x).

“Name it, goede basics en baby-/kinderkleding; via de eigen site en diverse Nederlandse retailers.”

ChatGPT, asked: waar kan ik online betrouwbaar kinderkleding kopen in Nederland?

“Name It, fijne dagelijkse kinderkleding, vooral goede basics en denim.”

ChatGPT, asked: waar shop ik online goede kleding voor mijn kind?

“Name It: Een Deens merk met een eigen webshop (ook te vinden bij Wehkamp/Zalando).”

Gemini, asked: waar shop ik online goede kleding voor mijn kind?

Quoted word for word from the answers in our measurement. What AI says about your store decides which buying questions it names you for.

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Is this your store and do you want it out of the index? Email hello@krilloai.com and we remove it the same day.