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Manutan in the Krillo Index

When shoppers in the Netherlands ask ChatGPT and Gemini where to buy schrijfwaren en kantoor, is Manutan named? This is the answer from our latest monthly measurement, October 2026.

of 31 stores measured

7/35

buying questions where AI names it

questions where AI recommends it outright

Measured with ChatGPT and Gemini, the same questions for every store in this category, asked in the language of the market. Read how we measure.

Around Manutan

#4	Akkerman Amsterdam	6/35
#5	Kantoorartikelen.nl	9/35
#6	Manutan	7/35
#7	Fontoplumo	6/35
#8	Appelboom	4/35

See the full ranking for Schrijfwaren en kantoor

What AI says about Manutan

“Manutan.nl, naast kantoorartikelen ook bureaus, stoelen, opbergkasten en magazijn-/werkplekbenodigdheden.”

ChatGPT, asked: waar kan ik in Nederland online een complete set kantoorartikelen kopen?

“Grotere zakelijke bestelling of inrichting: Manutan.”

ChatGPT, asked: welke webshop in Nederland kan ik vertrouwen voor het kopen van kantoorartikelen?

“Specialistische zakelijke webshops (zoals Staples of Manutan) kunnen retouren weigeren of rekenen 'restocking fees'.”

Gemini, asked: bij welke webshop in Nederland kan ik kantoorspullen makkelijk retourneren als ze niet bevallen?

Quoted word for word from the answers in our measurement. What AI says about your store decides which buying questions it names you for.

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