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Brandfield in the Krillo Index

When shoppers in the Netherlands ask ChatGPT and Gemini where to buy sieraden, is Brandfield named? This is the answer from our latest monthly measurement, October 2026.

of 41 stores measured

15/30

buying questions where AI names it

questions where AI recommends it outright

Measured with ChatGPT and Gemini, the same questions for every store in this category, asked in the language of the market. Read how we measure.

Around Brandfield

#1	Lucardi	23/30
#2	Siebel Juweliers	19/30
#3	Brandfield	15/30
#4	desieraden.nl	4/30
#5	Gassan Diamonds	3/30

See the full ranking for Sieraden

What AI says about Brandfield

In the 21 answers that name Brandfield, AI mentions: trusted (6x), low prices (3x), fast delivery (2x), service and advice (2x), specialist (2x).

“Brandfield: Een grote webshop met een enorm aanbod aan bekende merken zoals Michael Kors, Buddha to Buddha, Ti Sento en Parte Di Me.”

Gemini, asked: waar kan ik online sieraden kopen in Nederland?

“Brandfield.nl, betrouwbaar voor bekende merken zoals TI SENTO, Buddha to Buddha, Pandora en soms meer minimalistische merken.”

ChatGPT, asked: waar koop ik betrouwbaar zilveren kettingen online in Nederland?

“Brandfield: Een grote en zeer betrouwbare online shop met veel bekende merken, snelle levering en een uitstekende klantenservice.”

Gemini, asked: waar koop ik betrouwbaar zilveren kettingen online in Nederland?

Quoted word for word from the answers in our measurement. What AI says about your store decides which buying questions it names you for.

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