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Sklum in the Krillo Index

When shoppers in the Netherlands ask ChatGPT and Gemini where to buy wonen en interieur, is Sklum named? This is the answer from our latest monthly measurement, October 2026.

#30

of 127 stores measured

2/35

buying questions where AI names it

questions where AI recommends it outright

Measured with ChatGPT and Gemini, the same questions for every store in this category, asked in the language of the market. Read how we measure.

Around Sklum

#28	Trendhopper	3/35
#29	Furnea	2/35
#30	Sklum	2/35
#31	Sohome	2/35
#32	123gordijn.nl	1/35

See the full ranking for Wonen en interieur

What AI says about Sklum

In the 2 answers that name Sklum, AI mentions: low prices (1x).

“Een eervolle vermelding: Sklum (Online) Als je een woonkamer wilt die eruitziet als een modern Pinterest-bord (Japandi, Boho, Industrieel) voor een fractie van de prijs, is Sklum erg populair.”

Gemini, asked: bij welke webshop in Nederland krijg ik de meeste waren voor mijn geld als ik mijn woonkamer wil inrichten?

“Sklum.nl, betaalbare kleine eettafels, inklapbare stoelen en smalle meubels.”

ChatGPT, asked: welke webshop in Nederland is gespecialiseerd in interieur voor kleine appartementen?

Quoted word for word from the answers in our measurement. What AI says about your store decides which buying questions it names you for.

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