Krillo vs Otterly.AI
An honest comparison for webshops. Their prices come from their own pricing page, checked on 2026-10-01.
Otterly.AI
Tracks how brands appear in ChatGPT, Google AI Overviews, Perplexity and Microsoft Copilot, with daily tracking of the prompts you choose.
Price. Lite $29 a month (15 prompts), Standard $189 (100 prompts), Premium $489 (400 prompts). 15% off yearly. Free trial.
Made for. Marketing teams and agencies that want to track their own list of prompts across many AI engines, every day.
Source: https://otterly.ai/pricing, checked 2026-10-01
Krillo
Measures every month whether ChatGPT and Gemini recommend your store, in a public ranking per category and country, and with Fix we make the changes in your store for you.
Price. Free check. Watch EUR 49 a month (EUR 490 a year). Fix EUR 149 a month (EUR 1,490 a year).
Made for. Online stores. The index measures the Netherlands and Belgium now; more countries follow.
Where Krillo is different
- Built for webshops only: the buying questions come from your category, not from a list you have to write yourself.
- A public ranking per category and country, so you see exactly who AI names instead of you.
- With Fix we make the changes in your store; Otterly shows the data and you do the work.
When Otterly.AI is the better choice
Choose Otterly.AI if you want daily tracking of prompts you pick yourself, across four or more AI engines, for any kind of business.
See where your store ranks
Free, no account. You see your rank and the buying questions where AI names someone else.
Check my store