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Houtspel in the Krillo Index

When shoppers in the Netherlands ask ChatGPT and Gemini where to buy speelgoed, is Houtspel named? This is the answer from our latest monthly measurement, October 2026.

of 32 stores measured

1/28

buying questions where AI names it

questions where AI recommends it outright

Measured with ChatGPT and Gemini, the same questions for every store in this category, asked in the language of the market. Read how we measure.

Around Houtspel

#4	Top1Toys	10/28
#5	Spellenrijk	2/28
#6	Houtspel	1/28
#7	De Grote Speelgoedwinkel	5/28
#8	De Grote Speelgoedwinkel	4/28

See the full ranking for Speelgoed

What AI says about Houtspel

In the 1 answer that name Houtspel, AI mentions: sustainable (1x).

“Een goede kleinere, onafhankelijke keuze is Houtspel.nl.”

ChatGPT, asked: welke kleinere Nederlandse online speelgoedwinkel is een goed alternatief voor de grote bekende platformen?

Quoted word for word from the answers in our measurement. What AI says about your store decides which buying questions it names you for.

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Is this your store and do you want it out of the index? Email hello@krilloai.com and we remove it the same day.