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Runners' Lab in the Krillo Index

When shoppers in Belgium ask ChatGPT and Gemini where to buy hardlopen, is Runners' Lab named? This is the answer from our latest monthly measurement, November 2026.

#1

of 21 stores measured

32/35

buying questions where AI names it; the category median is 1

22

questions where AI recommends it outright

Measured with ChatGPT and Gemini, the same questions for every store in this category, asked in the language of the market. Read how we measure.

Around Runners' Lab

See the full ranking for Hardlopen

What AI says about Runners' Lab

In the 55 answers that name Runners' Lab, AI mentions: specialist (9x), service and advice (5x), premium (2x).

“Je kunt online hardloopschoenen kopen bij onder meer deze winkels die in België leveren: - Runners’ Lab, gespecialiseerde loopwinkel, met veel merken en vaak advies rond loopstijl: [runnerslab.be](https://www.runnerslab.be) -...”

ChatGPT, asked: waar kan ik online hardloopschoenen kopen in België?

“Runners' lab (runnerslab.be): Dé absolute referentie in België voor hardlopers.”

Gemini, asked: waar kan ik online hardloopschoenen kopen in België?

“De absolute hardloopspecialist: Runners' lab Als je op zoek bent naar échte expertise en premium merken, is Runners' lab de absolute nummer 1 in België.”

Gemini, asked: bij welke Belgische webshop kan ik het beste hardloopkleding kopen?

Quoted word for word from the answers in our measurement. What AI says about your store decides which buying questions it names you for.

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