#16
of 90 stores measured
The index › Belgium › Hobby en knutselen › HEMA
HEMA in the Krillo Index
When shoppers in Belgium ask ChatGPT and Gemini where to buy hobby en knutselen, is HEMA named? This is the answer from our latest monthly measurement, November 2026.
5/34
buying questions where AI names it; the category median is 0
0
questions where AI recommends it outright
Measured with ChatGPT and Gemini, the same questions for every store in this category, asked in the language of the market. Read how we measure.
Around HEMA
See the full ranking for Hobby en knutselenWhat AI says about HEMA
In the 5 answers that name HEMA, AI mentions: low prices (3x), quality (2x), service and advice (1x), specialist (1x).
“AVA ([ava.be](https://www.ava.be)): Ideaal voor papier, karton, crêpepapier, themaknopen (feestdagen) en basis knutselgerei zoals scharen, lijm en glitter.”
Gemini, asked: waar kan ik online knutselspullen kopen in België?
“Hema (hema.com/nl-be): Heeft leuke, zeer goedkope basis aquarelsets die voor beginners best aardig werken.”
Gemini, asked: waar koop ik goedkoop aquarelverf online in België?
“Maar het hangt sterk af van wat je koopt: | Soort materiaal | Vaak interessant bij | Waarom | |---|---|---| | Papier, karton, lijm, basismateriaal, decoratie | AVA | Grote verpakkingen en regelmatig promoties | | School- en klasgebruik,...”
ChatGPT, asked: bij welke Belgische webshop krijg ik het meeste knutselmateriaal voor mijn geld?
Quoted word for word from the answers in our measurement. What AI says about your store decides which buying questions it names you for.
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