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Colruyt in the Krillo Index

When shoppers in Belgium ask ChatGPT and Gemini where to buy koffie en thee, is Colruyt named? This is the answer from our latest monthly measurement, November 2026.

#4

of 40 stores measured

6/35

buying questions where AI names it; the category median is 0

2

questions where AI recommends it outright

Measured with ChatGPT and Gemini, the same questions for every store in this category, asked in the language of the market. Read how we measure.

Around Colruyt

#2Koffiemarkt.be11/35 #3Caffènation7/35
#4Colruyt6/35
#5Delhaize9/35 #6Carrefour8/35
See the full ranking for Koffie en thee

What AI says about Colruyt

In the 6 answers that name Colruyt, AI mentions: sustainable (1x), low prices (1x), quality (1x), specialist (1x).

“…https://www.kazidomi.com - Bio-Planet / Colruyt, online boodschappen met groene thee van o.a.”

ChatGPT, asked: waar koop ik online groene thee in België?

“De absolute prijsvechter (Fysiek & Online): Collect&Go (Colruyt) Als het puur om de laagste prijs per kilo gaat, blijft Colruyt via hun afhaalservice/webshop Collect&Go onverslaanbaar in België:”

Gemini, asked: welke Belgische webshop verkoopt goedkope koffiebonen?

“De absolute bodemprijs (Huismerken): Collect&Go (Colruyt) Als je puur kijkt naar volume per euro, verslaat niemand Colruyt in België.”

Gemini, asked: bij welke Belgische webshop krijg ik het meeste koffie voor mijn geld?

Quoted word for word from the answers in our measurement. What AI says about your store decides which buying questions it names you for.

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