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Planet Parfum in the Krillo Index

When shoppers in Belgium ask ChatGPT and Gemini where to buy make-up, is Planet Parfum named? This is the answer from our latest monthly measurement, November 2026.

#8

of 27 stores measured

3/35

buying questions where AI names it; the category median is 1

1

questions where AI recommends it outright

Measured with ChatGPT and Gemini, the same questions for every store in this category, asked in the language of the market. Read how we measure.

Around Planet Parfum

See the full ranking for Make-up

What AI says about Planet Parfum

In the 3 answers that name Planet Parfum, AI mentions: low prices (1x), premium (1x), trusted (1x).

“Voor budgetmake-up zijn Kruidvat, Di en Beauty Bay vaak interessant; voor luxe merken zijn ICI PARIS XL, Douglas en Planet Parfum veilige keuzes.”

ChatGPT, asked: waar kan ik online make-up kopen in België?

“April Beauty ([april-beauty.be](https://www.april-beauty.be)): De opvolger van het bekende Belgische Planet Parfum.”

Gemini, asked: welke Belgische webshop verkoopt highlighters en contouring producten?

“Ze hanteren dynamische prijzen die vaak 20% tot 40% lager liggen dan bij traditionele parfumerieën zoals ICI PARIS XL of April (voorheen Planet Parfum).”

Gemini, asked: welke Belgische webshop verkoopt make-up voor de laagste prijs?

Quoted word for word from the answers in our measurement. What AI says about your store decides which buying questions it names you for.

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