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Coolblue in the Krillo Index

When shoppers in Belgium ask ChatGPT and Gemini where to buy meubels, is Coolblue named? This is the answer from our latest monthly measurement, November 2026.

#9

of 56 stores measured

4/35

buying questions where AI names it; the category median is 1

2

questions where AI recommends it outright

Measured with ChatGPT and Gemini, the same questions for every store in this category, asked in the language of the market. Read how we measure.

Around Coolblue

See the full ranking for Meubels

What AI says about Coolblue

In the 4 answers that name Coolblue, AI mentions: service and advice (1x).

“De absolute top voor service en gemak: Coolblue Als "zonder zorgen" voor jou betekent dat de levering stipt is, de communicatie perfect verloopt en eventuele retouren probleemloos worden opgelost:”

Gemini, asked: Waar kan ik in België online een bureau bestellen zonder zorgen?

“Coolblue (Enkel kantoormeubilair)”

Gemini, asked: Welke Belgische webshop levert meubels het snelst aan huis?

“Coolblue: Zeer beperkt qua assortiment (enkel bureaustoelen en bureaus), maar qua betrouwbaarheid en snelheid de absolute nummer 1 in België.”

Gemini, asked: Waar in België kan ik online meubels bestellen met de kortste levertijd?

Quoted word for word from the answers in our measurement. What AI says about your store decides which buying questions it names you for.

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