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Runners' Lab in the Krillo Index

When shoppers in Belgium ask ChatGPT and Gemini where to buy sport en fitness, is Runners' Lab named? This is the answer from our latest monthly measurement, November 2026.

#3

of 111 stores measured

7/35

buying questions where AI names it; the category median is 0

4

questions where AI recommends it outright

Measured with ChatGPT and Gemini, the same questions for every store in this category, asked in the language of the market. Read how we measure.

Around Runners' Lab

#1Fitnessking14/35 #2asadventure.com14/35
#3Runners' Lab7/35
#4TraKKs4/35 #5Fashion for Cycling3/35
See the full ranking for Sport en fitness

What AI says about Runners' Lab

In the 11 answers that name Runners' Lab, AI mentions: specialist (2x), quality (1x).

“[Runners' Lab](https://www.runnerslab.be): Dé Belgische specialist voor hardlopers.”

Gemini, asked: waar kan ik online sportkleding kopen in België?

“…https://www.runnerslab.be - All4running België, zeer ruime online keuze in hardloopschoenen, kleding en accessoires.”

ChatGPT, asked: bij welke webshop in België kan ik terecht voor loopschoenen?

“Beginnende loper? Als je net begint of snel last hebt van blessures, is het vaak slimmer om eerst een fysieke winkel van bijvoorbeeld Runners' lab of TraKKs te bezoeken voor een gratis loopanalyse.”

Gemini, asked: bij welke webshop in België kan ik terecht voor loopschoenen?

Quoted word for word from the answers in our measurement. What AI says about your store decides which buying questions it names you for.

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