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Lidl in the Krillo Index

When shoppers in Belgium ask ChatGPT and Gemini where to buy wijn en sterke drank, is Lidl named? This is the answer from our latest monthly measurement, November 2026.

#13

of 50 stores measured

2/35

buying questions where AI names it; the category median is 0

1

questions where AI recommends it outright

Measured with ChatGPT and Gemini, the same questions for every store in this category, asked in the language of the market. Read how we measure.

Around Lidl

#11Carrefour8/35 #12Ginsonline.be2/35
#13Lidl2/35
#14Belgian Wines1/35 #15Drankenshop Broekmans1/35
See the full ranking for Wijn en sterke drank

What AI says about Lidl

“Lidl (Hampstead Gin): Deze gin kost rond de €10 - €12 en wint internationaal regelmatig blindproeverijen van veel duurdere merken.”

Gemini, asked: waar koop ik goedkoop gin online in België?

“Lidl.be (Webshop): Lidl verkoopt online (en in de winkel) de Comte de Senneval.”

Gemini, asked: waar vind ik in België de goedkoopste champagne online?

Quoted word for word from the answers in our measurement. What AI says about your store decides which buying questions it names you for.

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