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INNO in the Krillo Index

When shoppers in Belgium ask ChatGPT and Gemini where to buy woondecoratie en accessoires, is INNO named? This is the answer from our latest monthly measurement, November 2026.

#20

of 41 stores measured

4/35

buying questions where AI names it; the category median is 2

0

questions where AI recommends it outright

Measured with ChatGPT and Gemini, the same questions for every store in this category, asked in the language of the market. Read how we measure.

Around INNO

See the full ranking for Woondecoratie en accessoires

What AI says about INNO

In the 4 answers that name INNO, AI mentions: trusted (1x).

“INNO ([inno.be](https://www.inno.be)): Het bekende Belgische warenhuis heeft tegenwoordig een uitgebreide webshop met een grote 'Home' afdeling met bekende interieurmerken.”

Gemini, asked: welke Belgische webshop verkoopt woondecoratie?

“Enkele Belgische webshops waar je doorgaans zowel kaarsen als waxinelichthouders/theelichthouders vindt: - INNO.be, woondecoratie met geurkaarsen, stompkaarsen en houders.”

ChatGPT, asked: welke Belgische webshop verkoopt kaarsen en waxinelichthouders?

Quoted word for word from the answers in our measurement. What AI says about your store decides which buying questions it names you for.

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