KRILLO

The index › Belgium › Duurzaam en zero waste › HEMA

HEMA in the Krillo Index

When shoppers in Belgium ask ChatGPT and Gemini where to buy duurzaam en zero waste, is HEMA named? This is the answer from our latest monthly measurement, November 2026.

#15

of 32 stores measured

4/35

buying questions where AI names it; the category median is 2

0

questions where AI recommends it outright

Measured with ChatGPT and Gemini, the same questions for every store in this category, asked in the language of the market. Read how we measure.

Around HEMA

See the full ranking for Duurzaam en zero waste

What AI says about HEMA

In the 5 answers that name HEMA, AI mentions: low prices (3x), sustainable (2x), quality (1x).

“HEMA (hema.com/nl-be): Goed voor betaalbare basics zoals bamboe keukengerei, dienbladen en badkameraccessoires.”

Gemini, asked: waar kan ik online in België veilig bamboe huishoudartikelen bestellen?

“[HEMA](https://www.hema.com/nl-be): Perfect voor leuke, vrolijke en zeer betaalbare opvouwbare tasjes en stevige big shoppers.”

Gemini, asked: welke webshop in België heeft een goed aanbod aan herbruikbare boodschappentassen?

“Beste keuzes per type product | Product | Meestal beste prijs-kwaliteit | Waar zoeken | |---|---|---| | Droge voeding (havermout, rijst, pasta, noten, peulvruchten) | Lokale bulk-/verpakkingsvrije winkel, vooral voor producten die je...”

ChatGPT, asked: waar koop ik in België zero waste producten voor de beste prijs-kwaliteitverhouding?

Quoted word for word from the answers in our measurement. What AI says about your store decides which buying questions it names you for.

Follow this rank

Get an email when HEMA moves up or down in the next measurement. Free, one click to stop.

Is this your store?

See the buying questions where AI names someone else instead of you, and what to change. Free, no account.

See the questions I lose

Is this your store and do you want it out of the index? Email hello@krilloai.com and we remove it the same day.