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MSI in the Krillo Index

When shoppers in the Netherlands ask ChatGPT and Gemini where to buy gaming, is MSI named? This is the answer from our latest monthly measurement, October 2026.

#30

of 63 stores measured

1/35

buying questions where AI names it; the category median is 1

questions where AI recommends it outright

Measured with ChatGPT and Gemini, the same questions for every store in this category, asked in the language of the market. Read how we measure.

Around MSI

#28	Googamecube.nl	1/35
#29	GooRetro	1/35
#30	MSI	1/35
#31	Playseat.nl	1/35
#32	RetroGameFreak	1/35

See the full ranking for Gaming

What AI says about MSI

“…https://www.coolblue.nl - MediaMarkt, groot aanbod van merken zoals ASUS ROG, Lenovo Legion, MSI, HP Omen en Acer Nitro.”

ChatGPT, asked: waar kan ik in Nederland online een gaming laptop kopen van een betrouwbare winkel?

Quoted word for word from the answers in our measurement. What AI says about your store decides which buying questions it names you for.

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