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About You in the Krillo Index

When shoppers in the Netherlands ask ChatGPT and Gemini where to buy hardlopen, is About You named? This is the answer from our latest monthly measurement, November 2026.

#13

of 46 stores measured

2/35

buying questions where AI names it; the category median is 2

1

questions where AI recommends it outright

Measured with ChatGPT and Gemini, the same questions for every store in this category, asked in the language of the market. Read how we measure.

Around About You

See the full ranking for Hardlopen

What AI says about About You

“ABOUT YOU, vergelijkbaar met Zalando: veel merken, vaak gratis retour en een ruim retourtermijn.”

ChatGPT, asked: bij welke webshop kan ik hardloopkleding makkelijk retourneren als het niet past?

“ABOUT YOU, verkoopt veel sport- en hardloopschoenen; gratis retourneren is normaal gesproken inbegrepen.”

ChatGPT, asked: waar kan ik hardloopschoenen bestellen met gratis retourneren in Nederland?

“About You: Net als Zalando gratis verzending en 100 dagen gratis retourneren.”

Gemini, asked: waar kan ik hardloopschoenen bestellen met gratis retourneren in Nederland?

Quoted word for word from the answers in our measurement. What AI says about your store decides which buying questions it names you for.

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Is this your store and do you want it out of the index? Email hello@krilloai.com and we remove it the same day.