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Trail in the Krillo Index

When shoppers in the Netherlands ask ChatGPT and Gemini where to buy hardlopen, is Trail named? This is the answer from our latest monthly measurement, November 2026.

of 37 stores measured

1/35

buying questions where AI names it; the category median is 1

questions where AI recommends it outright

Measured with ChatGPT and Gemini, the same questions for every store in this category, asked in the language of the market. Read how we measure.

Around Trail

#4	Dutch Mud Men	3/35
#5	RunX	1/35
#6	Trail	1/35
#7	Hardloopshop.nl	6/35
#8	21RUN	3/35

See the full ranking for Hardlopen

What AI says about Trail

“Trail.nl, vooral interessant voor trailrunning, ultra’s en lopen in de natuur: trailvesten, softflasks, poles, hoofdlampen en trailschoenen.”

ChatGPT, asked: welke webshop in Nederland verkoopt hardloopspullen naast de grote bekende webshops?

Quoted word for word from the answers in our measurement. What AI says about your store decides which buying questions it names you for.

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Is this your store and do you want it out of the index? Email hello@krilloai.com and we remove it the same day.