#37
of 74 stores measured
The index › the Netherlands › Herenkleding › Primark
Primark in the Krillo Index
When shoppers in the Netherlands ask ChatGPT and Gemini where to buy herenkleding, is Primark named? This is the answer from our latest monthly measurement, November 2026.
2/35
buying questions where AI names it; the category median is 1
0
questions where AI recommends it outright
Measured with ChatGPT and Gemini, the same questions for every store in this category, asked in the language of the market. Read how we measure.
Around Primark
See the full ranking for HerenkledingWhat AI says about Primark
In the 2 answers that name Primark, AI mentions: quality (2x), premium (1x).
“Uniqlo: Iets duurder dan H&M of Primark, maar qua levensduur en pasvorm de absolute winnaar in prijs-kwaliteit voor basics (T-shirts, truien, linnen overhemden).”
Gemini, asked: welke webshop in Nederland biedt de beste prijzen voor herenmode?
“Waarom hier: Beter van kwaliteit en pasvorm dan pure 'fast fashion' ketens (zoals Primark of Shein), maar veel goedkoper dan de A-merken.”
Gemini, asked: bij welke Nederlandse webshop krijg ik het meeste voor mijn geld bij herenkleding?
Quoted word for word from the answers in our measurement. What AI says about your store decides which buying questions it names you for.
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