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Otrium in the Krillo Index

When shoppers in the Netherlands ask ChatGPT and Gemini where to buy kleding algemeen, is Otrium named? This is the answer from our latest monthly measurement, October 2026.

of 98 stores measured

10/30

buying questions where AI names it

questions where AI recommends it outright

Measured with ChatGPT and Gemini, the same questions for every store in this category, asked in the language of the market. Read how we measure.

Around Otrium

#1	About You	20/30
#2	WE Fashion	7/30
#3	Otrium	10/30
#4	SuitSupply	3/30
#5	Bonprix	5/30

See the full ranking for Kleding algemeen

What AI says about Otrium

In the 12 answers that name Otrium, AI mentions: trusted (4x).

“Otrium: Een zeer populaire Nederlandse outlet-app/website waar merken hun overschotten verkopen met kortingen tot wel 75%.”

Gemini, asked: waar kan ik online kleding kopen in Nederland?

“Otrium, interessant voor merkkleding met korting uit eerdere collecties.”

ChatGPT, asked: bij welke Nederlandse webshop kan ik het beste kleding kopen?

“Otrium (Echt Nederlands): Een enorm succesvol Nederlands platform.”

Gemini, asked: bij welke Nederlandse webshop kan ik het beste kleding kopen?

Quoted word for word from the answers in our measurement. What AI says about your store decides which buying questions it names you for.

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