#1
of 60 stores measured
The index › the Netherlands › Watersport › Decathlon
Decathlon in the Krillo Index
When shoppers in the Netherlands ask ChatGPT and Gemini where to buy watersport, is Decathlon named? This is the answer from our latest monthly measurement, November 2026.
26/35
buying questions where AI names it; the category median is 0
20
questions where AI recommends it outright
Measured with ChatGPT and Gemini, the same questions for every store in this category, asked in the language of the market. Read how we measure.
Around Decathlon
See the full ranking for WatersportWhat AI says about Decathlon
In the 40 answers that name Decathlon, AI mentions: low prices (13x), service and advice (7x), trusted (3x), quality (2x), specialist (1x).
“Enkele goede opties: - Decathlon, [decathlon.nl](https://www.decathlon.nl) Vooral opblaasbare kajaks (zoals Itiwit), peddels, zwemvesten en accessoires.”
ChatGPT, asked: waar kan ik online een kajak kopen in Nederland?
“Decathlon (Decathlon.nl): Dé populairste keuze voor recreatieve peddelaars.”
Gemini, asked: waar kan ik online een kajak kopen in Nederland?
“De Olaian 100- en 500-series (foamies) van Decathlon zijn qua prijs-kwaliteitverhouding onverslaanbaar voor beginners.”
Gemini, asked: bij welke Nederlandse webshop kan ik het beste een surfboard kopen?
Quoted word for word from the answers in our measurement. What AI says about your store decides which buying questions it names you for.
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