The index › the United States › Bedding and linens › Macy's

Macy's in the Krillo Index

When shoppers in the United States ask ChatGPT and Gemini where to buy bedding and linens, is Macy's named? This is the answer from our latest monthly measurement, October 2026.

of 16 stores measured

7/35

buying questions where AI names it; the category median is 2

questions where AI recommends it outright

Measured with ChatGPT and Gemini, the same questions for every store in this category, asked in the language of the market. Read how we measure.

Around Macy's

#1	Target	23/35
#2	Macy's	7/35
#3	Nordstrom	7/35
#4	Rough Linen	3/35

See the full ranking for Bedding and linens

What AI says about Macy's

“Look specifically for 100% cotton (often found at Target or Macy's).”

Gemini, asked: which American online store sells the best bed-in-a-bag sets?

“Macy’s, macys.com Often has brands such as Charter Club, Hotel Collection, and other Egyptian cotton sheet sets.”

ChatGPT, asked: where can I order Egyptian cotton sheets online in America?

“[Macy’s](https://www.macys.com): Look for their in-house brand, Charter Club.”

Gemini, asked: where can I order Egyptian cotton sheets online in America?

Quoted word for word from the answers in our measurement. What AI says about your store decides which buying questions it names you for.

Follow this rank

Get an email when Macy's moves up or down in the next measurement. Free, one click to stop.

Is this your store?

See the buying questions where AI names someone else instead of you, and what to change. Free, no account.

See the questions I lose

Is this your store and do you want it out of the index? Email hello@krilloai.com and we remove it the same day.