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The Refined Feline in the Krillo Index

When shoppers in the United States ask ChatGPT and Gemini where to buy cat supplies, is The Refined Feline named? This is the answer from our latest monthly measurement, October 2026.

of 28 stores measured

3/35

buying questions where AI names it; the category median is 1

questions where AI recommends it outright

Measured with ChatGPT and Gemini, the same questions for every store in this category, asked in the language of the market. Read how we measure.

Around The Refined Feline

#1	The Refined Feline	3/35
#2	Mau Pets	5/35
#3	Catastrophic Creations	3/35

See the full ranking for Cat supplies

What AI says about The Refined Feline

“For long-lasting, attractive furniture, look at Tuft + Paw, Mau Pets, or The Refined Feline.”

ChatGPT, asked: Where can I find a trustworthy American webshop to buy cat beds and furniture?

“For litter/litter furniture: Kitty Poo Club, Tuft + Paw, and The Refined Feline.”

ChatGPT, asked: Are there smaller US online stores that specialize only in cats instead of all pets?

“For a quick starting point: - Cat furniture/wall systems: Catastrophic Creations, The Refined Feline, Mau Pets - Harnesses and travel: Travel Cat, Kitty Holster, Sleepypod - Design-forward everyday gear: Tuft + Paw, Hepper - Toys and...”

ChatGPT, asked: Where can I buy cat accessories online in the US from a specialty store rather than a big marketplace?

Quoted word for word from the answers in our measurement. What AI says about your store decides which buying questions it names you for.

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