KRILLOINDEX

are there any smaller or independent US online stores where I can buy skincare products instead of going to a big retailer?

We asked ChatGPT and Gemini this exact question in October 2026, as a shopper in the United States would. These are the stores they named, most named first.

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The stores AI named

  1. Beautyhabit
  2. Integrity Botanicals
  3. Aillea
  4. The Detox Market
  5. Shop Good
  6. Eco Diva Beauty
  7. Smallflower / Merz Apothecary
  8. Soko Glam
  9. Stratia
  10. Dieux Skin
  11. Prequel Skin
  12. Face Reality
  13. KraveBeauty
  14. Cocokind
  15. Eadem

From our monthly measurement for cosmetics and personal care in the United States. Marketplaces and platforms are left out. AI answers change; this is a snapshot, not an endorsement. How we measure.

See the full ranking for cosmetics and personal care ›

Other questions shoppers ask

Is AI sending these shoppers to someone else?

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