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BarkBox in the Krillo Index

When shoppers in the United States ask ChatGPT and Gemini where to buy dog supplies, is BarkBox named? This is the answer from our latest monthly measurement, October 2026.

#11

of 33 stores measured

3/35

buying questions where AI names it; the category median is 0

questions where AI recommends it outright

Measured with ChatGPT and Gemini, the same questions for every store in this category, asked in the language of the market. Read how we measure.

Around BarkBox

#9	Hollywood Feed	4/35
#10	Allivet	3/35
#11	BarkBox	3/35
#12	Cherrybrook	2/35
#13	PetMeds	2/35

See the full ranking for Dog supplies

What AI says about BarkBox

“Best Subscription Box: BarkBox / Super Chewer”

Gemini, asked: Where is the best place to buy dog supplies online in the US?

“BarkBox: Better value only if you want novelty and themed toys regularly—not usually the cheapest route for durable, long-lasting toys.”

ChatGPT, asked: Which US webshop gives me the most value for my money when buying dog toys?

“| | BarkBox / BarkShop | Toys, chews, enrichment | Fun themed toy subscriptions and individual toys; especially worthwhile for dogs that destroy standard plush toys quickly.”

ChatGPT, asked: I usually just buy dog stuff from big general marketplaces, but are there better specialized US webshops for dog supplies?

Quoted word for word from the answers in our measurement. What AI says about your store decides which buying questions it names you for.

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