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Yankee Candle in the Krillo Index

When shoppers in the United States ask ChatGPT and Gemini where to buy home decor, is Yankee Candle named? This is the answer from our latest monthly measurement, October 2026.

of 41 stores measured

1/35

buying questions where AI names it; the category median is 1

questions where AI recommends it outright

Measured with ChatGPT and Gemini, the same questions for every store in this category, asked in the language of the market. Read how we measure.

Around Yankee Candle

#4	American Frame	1/35
#5	NEST New York	1/35
#6	Yankee Candle	1/35
#7	Areaware	3/35
#8	Coming Soon	2/35

See the full ranking for Home decor

What AI says about Yankee Candle

In the 2 answers that name Yankee Candle, AI mentions: quality (1x).

“…website for quality candles and home fragrance is Yankee Candle: yankeecandle.com.”

ChatGPT, asked: which US website is well-known for selling quality candles and home fragrance?

“Yankee Candle ([yankeecandle.com](https://www.yankeecandle.com)): The classic, traditional American candle company with hundreds of literal scents (food, fresh, floral).”

Gemini, asked: which US website is well-known for selling quality candles and home fragrance?

Quoted word for word from the answers in our measurement. What AI says about your store decides which buying questions it names you for.

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