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Macy's in the Krillo Index

When shoppers in the United States ask ChatGPT and Gemini where to buy jewelry, is Macy's named? This is the answer from our latest monthly measurement, November 2026.

#11

of 64 stores measured

7/35

buying questions where AI names it; the category median is 0

2

questions where AI recommends it outright

Measured with ChatGPT and Gemini, the same questions for every store in this category, asked in the language of the market. Read how we measure.

Around Macy's

See the full ranking for Jewelry

What AI says about Macy's

In the 8 answers that name Macy's, AI mentions: low prices (1x).

“Search/filter for “sterling silver bracelet.” - Macy’s, https://www.macys.com A practical option for affordable sterling silver, especially during sales.”

ChatGPT, asked: where can I buy a silver bracelet online from a trustworthy American store

“If you need a gift today (within hours): Check Macy's, Jared, or Nordstrom for same-day local courier delivery.”

Gemini, asked: which American jewelry website delivers the fastest

“Sale Frequency: Macy's is legendary for jewelry discounts.”

Gemini, asked: which American online jewelry store regularly has sales or discount codes

Quoted word for word from the answers in our measurement. What AI says about your store decides which buying questions it names you for.

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