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CVS in the Krillo Index

When shoppers in the United States ask ChatGPT and Gemini where to buy makeup, is CVS named? This is the answer from our latest monthly measurement, November 2026.

#7

of 33 stores measured

8/35

buying questions where AI names it; the category median is 3

3

questions where AI recommends it outright

Measured with ChatGPT and Gemini, the same questions for every store in this category, asked in the language of the market. Read how we measure.

Around CVS

#5Shop Miss A7/35 #6Credo Beauty9/35
#7CVS8/35
#8Walgreens9/35 #9Ulta8/35
See the full ranking for Makeup

What AI says about CVS

“Target / CVS / Walgreens, Best for inexpensive drugstore makeup and everyday essentials.”

ChatGPT, asked: What is the best American online store to buy cosmetics from?

“CVS, https://www.cvs.com Offers common drugstore brands and frequent coupons or ExtraBucks promotions.”

ChatGPT, asked: Where can I order mascara online in the United States?

“[Walgreens](https://www.walgreens.com) & [CVS](https://www.cvs.com): Frequently have "Buy One, Get One" deals and coupons on everyday mascara brands.”

Gemini, asked: Where can I order mascara online in the United States?

Quoted word for word from the answers in our measurement. What AI says about your store decides which buying questions it names you for.

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