KRILLOINDEX
The index › the United States › Natural cosmetics › Buying question

where can I buy natural cosmetics online in the US?

We asked ChatGPT and Gemini this exact question in October 2026, as a shopper in the United States would. These are the stores they named, most named first.

Not on this list? See which questions you lose.

See which buying questions AI answers with another store instead of yours. Free, no account.

The stores AI named

  1. Credo Beauty
  2. The Detox Market
  3. Beauty Heroes
  4. Aillea Beauty
  5. Safe & Chic
  6. Integrity Botanicals
  7. Thrive Market
  8. iHerb
  9. Grove Collaborative
  10. Ulta Beauty
  11. Sephora
  12. ILIA
  13. RMS Beauty
  14. 100% PURE
  15. OSEA

From our monthly measurement for natural cosmetics in the United States. Marketplaces and platforms are left out. AI answers change; this is a snapshot, not an endorsement. How we measure.

See the full ranking for natural cosmetics ›

Other questions shoppers ask

Is AI sending these shoppers to someone else?

See the buying questions where AI names another store instead of yours, and what to change. Free, no account.

Check my store