The index › the United States › Shoes › Thorogood

Thorogood in the Krillo Index

When shoppers in the United States ask ChatGPT and Gemini where to buy shoes, is Thorogood named? This is the answer from our latest monthly measurement, October 2026.

#25

of 62 stores measured

2/35

buying questions where AI names it; the category median is 1

questions where AI recommends it outright

Measured with ChatGPT and Gemini, the same questions for every store in this category, asked in the language of the market. Read how we measure.

Around Thorogood

#23	on-running.com	2/35
#24	Steve Madden	2/35
#25	Thorogood	2/35
#26	Wolverine	2/35
#27	Amberjack	1/35

See the full ranking for Shoes

What AI says about Thorogood

In the 3 answers that name Thorogood, AI mentions: wide range (1x).

“…online options for work boots include: - Boot Barn, https://www.bootbarn.com Large selection of brands like Ariat, Timberland PRO, Wolverine, Justin, Carhartt, and Thorogood.”

ChatGPT, asked: where can I find a trustworthy online store for work boots in America?

“They carry almost every major safety-toe and non-safety brand (Carhartt, Wolverine, Thorogood, Ariat).”

Gemini, asked: where can I find a trustworthy online store for work boots in America?

“Best by boot type - Work boots: - Boot Barn, Sheplers, Tractor Supply, WorkBoots.com, and brand sale pages for Thorogood, Keen Utility, Carhartt, and Wolverine.”

ChatGPT, asked: where can I find the best deals on boots online in America?

Quoted word for word from the answers in our measurement. What AI says about your store decides which buying questions it names you for.

Follow this rank

Get an email when Thorogood moves up or down in the next measurement. Free, one click to stop.

Is this your store?

See the buying questions where AI names someone else instead of you, and what to change. Free, no account.

See the questions I lose

Is this your store and do you want it out of the index? Email hello@krilloai.com and we remove it the same day.