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GameStop in the Krillo Index

When shoppers in the United States ask ChatGPT and Gemini where to buy toys, is GameStop named? This is the answer from our latest monthly measurement, November 2026.

#13

of 65 stores measured

3/35

buying questions where AI names it; the category median is 1

1

questions where AI recommends it outright

Measured with ChatGPT and Gemini, the same questions for every store in this category, asked in the language of the market. Read how we measure.

Around GameStop

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What AI says about GameStop

In the 4 answers that name GameStop, AI mentions: fast delivery (1x).

“LEGO Certified Stores / specialty shops such as Scheels, Kohl’s, or GameStop can also be fine for specific sets.”

ChatGPT, asked: Which US online store can I trust to buy LEGO sets from?

“GameStop, [gamestop.com](https://www.gamestop.com) Good for gaming, anime, Pokémon, Funko, and some collector action figures.”

ChatGPT, asked: Where can I order action figures online in the US and get them within two days?

“The 2-Day Factor: GameStop partners with services like DoorDash/Instacart.”

Gemini, asked: Where can I order action figures online in the US and get them within two days?

Quoted word for word from the answers in our measurement. What AI says about your store decides which buying questions it names you for.

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