#27
of 44 stores measured
The index › the United States › Watches › Dick’s Sporting Goods
When shoppers in the United States ask ChatGPT and Gemini where to buy watches, is Dick’s Sporting Goods named? This is the answer from our latest monthly measurement, November 2026.
#27
of 44 stores measured
2/35
buying questions where AI names it; the category median is 4
0
questions where AI recommends it outright
Measured with ChatGPT and Gemini, the same questions for every store in this category, asked in the language of the market. Read how we measure.
“Garmin’s website / local sporting-goods stores, For fitness and outdoor watches, check Garmin directly, REI, Dick’s Sporting Goods, Bass Pro/Cabela’s, or Best Buy with pickup enabled.”
ChatGPT, asked: Where can I buy a smartwatch in the US and be sure they actually have it in stock?
“Why it stands out: - Easy returns and gift receipts - Good prices, frequent sales, and straightforward shipping/pickup - Teen-friendly brands such as Timex, Casio, G-Shock, Fossil, Armitron, and Fitbit - Easier and safer purchasing than...”
ChatGPT, asked: Which US online store is best for buying watches as gifts for teenagers?
Quoted word for word from the answers in our measurement. What AI says about your store decides which buying questions it names you for.
See the buying questions where AI names someone else instead of you, and what to change. Free, no account.
See the questions I loseIs this your store and do you want it out of the index? Email hello@krilloai.com and we remove it the same day.