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Made Trade in the Krillo Index

When shoppers in the United States ask ChatGPT and Gemini where to buy zero waste, is Made Trade named? This is the answer from our latest monthly measurement, November 2026.

#11

of 23 stores measured

3/35

buying questions where AI names it; the category median is 2

1

questions where AI recommends it outright

Measured with ChatGPT and Gemini, the same questions for every store in this category, asked in the language of the market. Read how we measure.

Around Made Trade

See the full ranking for Zero waste

What AI says about Made Trade

In the 6 answers that name Made Trade, AI mentions: sustainable (5x).

“Ethical décor, furniture, and artisan-made goods - [Made Trade](https://www.madetrade.com/), Marketplace focused on ethically made, sustainable home décor, linens, furniture, kitchen items, and gifts.”

ChatGPT, asked: Where can I buy sustainable home goods online in the United States?

“[Made Trade](https://www.madetrade.com/): A curated marketplace featuring ethical, fair-trade, and sustainable goods.”

Gemini, asked: Where can I buy sustainable home goods online in the United States?

“A strong choice is Made Trade, a U.S.-based online marketplace with a broad selection of sustainably made clothing, shoes, accessories, and home goods.”

ChatGPT, asked: Which American webshop has a good selection of sustainable clothing?

Quoted word for word from the answers in our measurement. What AI says about your store decides which buying questions it names you for.

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