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Sony in the Krillo Index

When shoppers in Belgium ask ChatGPT and Gemini where to buy elektronica algemeen, is Sony named? This is the answer from our latest monthly measurement, November 2026.

#14

of 87 stores measured

2/35

buying questions where AI names it; the category median is 0

questions where AI recommends it outright

Measured with ChatGPT and Gemini, the same questions for every store in this category, asked in the language of the market. Read how we measure.

Around Sony

#12	Microforce.be	2/35
#13	SHS Computer	2/35
#14	Sony	2/35
#15	Bechtle	1/35
#16	Belsimpel	1/35

See the full ranking for Elektronica algemeen

What AI says about Sony

In the 2 answers that name Sony, AI mentions: wide range (1x).

“Als je op zoek bent naar een koptelefoon in het midden- tot hogere segment (zoals Bowers & Wilkins, DALI, Sennheiser of Sony).”

Gemini, asked: welke webshop in België is betrouwbaar voor het kopen van een draadloze koptelefoon?

Quoted word for word from the answers in our measurement. What AI says about your store decides which buying questions it names you for.

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