#4
of 95 stores measured
The index › the Netherlands › Babyspullen en verzorging › HEMA
When shoppers in the Netherlands ask ChatGPT and Gemini where to buy babyspullen en verzorging, is HEMA named? This is the answer from our latest monthly measurement, November 2026.
#4
of 95 stores measured
9/30
buying questions where AI names it; the category median is 0
5
questions where AI recommends it outright
Measured with ChatGPT and Gemini, the same questions for every store in this category, asked in the language of the market. Read how we measure.
In the 14 answers that name HEMA, AI mentions: low prices (5x), premium (2x), service and advice (1x), trusted (1x), quality (1x).
“HEMA, betaalbare basics zoals rompers, pyjama’s en broekjes.”
ChatGPT, asked: welke webshop in Nederland verkoopt babykleding?
“HEMA (hema.nl): Misschien wel de populairste winkel voor babykleding in Nederland.”
Gemini, asked: welke webshop in Nederland verkoopt babykleding?
“Lidl.nl / HEMA.nl, soms kleinere babybedjes of reisbedjes, afhankelijk van het aanbod.”
ChatGPT, asked: waar koop ik een veilig babybedje online in Nederland?
Quoted word for word from the answers in our measurement. What AI says about your store decides which buying questions it names you for.
See the buying questions where AI names someone else instead of you, and what to change. Free, no account.
See the questions I loseIs this your store and do you want it out of the index? Email hello@krilloai.com and we remove it the same day.