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HEMA in the Krillo Index

When shoppers in the Netherlands ask ChatGPT and Gemini where to buy fietsen en onderdelen, is HEMA named? This is the answer from our latest monthly measurement, November 2026.

#29

of 67 stores measured

1/30

buying questions where AI names it; the category median is 0

0

questions where AI recommends it outright

Measured with ChatGPT and Gemini, the same questions for every store in this category, asked in the language of the market. Read how we measure.

Around HEMA

#27Amslod.nl1/30 #28Fietsonline.com1/30
#29HEMA1/30
#30Math Salden1/30 #31Wielerkoopjes1/30
See the full ranking for Fietsen en onderdelen

What AI says about HEMA

“Hema.nl, eenvoudige stads- en kinderhelmen.”

ChatGPT, asked: waar vind ik de voordeligste fietshelmen online in Nederland

“HEMA & Action: Hebben af en toe (vaak seizoensgebonden in het voorjaar) helmen in het assortiment voor bodemprijzen.”

Gemini, asked: waar vind ik de voordeligste fietshelmen online in Nederland

Quoted word for word from the answers in our measurement. What AI says about your store decides which buying questions it names you for.

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Is this your store and do you want it out of the index? Email hello@krilloai.com and we remove it the same day.