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Fietsen en onderdelen

Bikes and parts

30 buying questions, the Netherlands, 2 assistants

Measured on 06-11-2026, 67 stores, ChatGPT, Gemini

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Market

the Netherlands Belgium
# Store Since last Named Recommended
=1 Mantel

mantel.nl

 0 27 / 30 18
=1 12GO Biking

12gobiking.nl

 new 24 / 30 15
=1 Decathlon

decathlon.nl

 new 22 / 30 14
=4 FuturumShop

futurumshop.nl

 ▼2 16 / 30 10
=4 Hollandbikeshop

hollandbikeshop.com

 new 9 / 30 4
=4 Bike Totaal

biketotaal.nl

 new 6 / 30 4
=7 Fietsenwinkel.nl

fietsenwinkel.nl

 new 14 / 30 3
=7 Fietsvoordeelshop.nl

fietsvoordeelshop.nl

 new 10 / 30 2
=7 Coolblue

coolblue.nl

 new 6 / 30 2
=10 Upway.nl

upway.nl

 new 3 / 30 2
=10 Internet-Bikes.com

internet-bikes.com

 ▼8 11 / 30 1
=10 Bike24

bike24.nl

 ▼8 9 / 30 1
=10 Superfietsen.nl

superfietsen.nl

 new 5 / 30 1
=10 Fietsonderdelen Outlet

fietsonderdelenoutlet.nl

 new 3 / 30 1
=10 Fietsonderdelen-online.nl

fietsonderdelen-online.nl

 ▼9 2 / 30 1
=10 Lidl.nl

lidl.nl

 new 2 / 30 1
=10 E-bikez.nl

e-bikez.nl

 new 1 / 30 1
=10 Fietsslot.nl

fietsslot.nl

 new 1 / 30 1
=10 Fietsuniek.nl

fietsuniek.nl

 new 1 / 30 1
=10 Kinderfiets.nl

kinderfiets.nl

 new 1 / 30 1
=10 R2-Bike

r2-bike.com

 new 1 / 30 1
=10 Fietsenopfietsen.nl

fietsenopfietsen.nl

 new 3 / 30 0
=10 Hopmans Fietsgigant

hopmansfietsgigant.nl

 new 3 / 30 0
=10 Math Salden

mathsalden.nl

 new 3 / 30 0
=10 Matrabike

matrabike.nl

 new 3 / 30 0
=10 Bikester

bikester.nl

 new 2 / 30 0
=10 Amslod.nl

amslod.nl

 new 1 / 30 0
=10 Fietsonline.com

fietsonline.com

 new 1 / 30 0
=10 HEMA

hema.nl

 new 1 / 30 0
=10 Math Salden

salden.nl

 ▼23 1 / 30 0
=10 Wielerkoopjes

wielerkoopjes.nl

 new 1 / 30 0

Each question goes to ChatGPT and Gemini once. Answers vary between runs, so stores only a few answers apart share a place (=).

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Category median: named in 0 of 30 questions (the middle store of all 67 stores we measured; +n is how many questions a store is above it).

Named means the store appeared in the answer. Recommended means the assistant clearly advised it. Being in a list is not the same as being advised, so we count them separately. The other 36 stores were named in none of these questions.

This ranking covers the 67 stores we measure in this category. That is not every store in the market.

Named is not recommended

Each dot is a store. Further right: named in more buying questions. Higher: recommended more often. Stores low on the right are known to AI but rarely the tip. That gap is what most stores can close.

0%0%20%20%40%40%60%60%80%80%100%100%Named in % of buying questionsRecommended in %Known, not recommendedMantelMantel12GO Biking12GO BikingDecathlonDecathlonFuturumShopFuturumShopFietsenwinkel.nlFietsenwinkel.nlHollandbikeshopHollandbikeshopFietsvoordeelshop.nlInternet-Bikes.comBike TotaalBike24CoolblueSuperfietsen.nlUpway.nlFietsonderdelen OutletFietsonderdelen-online.nlLidl.nlFietsenopfietsen.nlHopmans FietsgigantMath SaldenMatrabikeE-bikez.nlFietsslot.nlFietsuniek.nlKinderfiets.nlR2-BikeBikesterAmslod.nlFietsonline.comHEMAMath SaldenWielerkoopjes

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Where AI sends shoppers

Review sites, comparison sites, marketplaces and communities that ChatGPT and Gemini mention in their answers in this category. Stores that are present and well reviewed there are easier for AI to recommend.

Bol

Marketplace

16 of 60

AI sends shoppers there. Selling there too, or being clearly better on your own site, both help.

Marktplaats

Marketplace

11 of 60

AI sends shoppers there. Selling there too, or being clearly better on your own site, both help.

Amazon

Marketplace

6 of 60

AI sends shoppers there. Selling there too, or being clearly better on your own site, both help.

Thuiswinkel Waarborg

Review site

6 of 60

Collect reviews there: AI quotes them as proof that a store can be trusted.

Google Shopping

Comparison or test site

5 of 60

Make sure your products are listed there with full and correct data.

Beslist

Comparison or test site

3 of 60

Make sure your products are listed there with full and correct data.

AliExpress

Platform

2 of 60

AI sends shoppers there. Check whether you can be listed.

Kieskeurig

Comparison or test site

2 of 60

Make sure your products are listed there with full and correct data.

The questions we asked

Only the questions that could really name a store, because only those count. They are in the language of the market, because that is how shoppers there ask them.

How to read this

How to read this

This is a snapshot

AI assistants change their answers. This list is what came out on the date measured, not a judgement about the stores. We measure again every month.

What is not in it

No paid positions. A store cannot buy its way in, and the order follows from the answers alone.

Why not every question counts

If someone asks about a brand or for general information, no store appears in the answer, not even the best one. Those questions are left out of the count. How we measure.

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