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Score in the Krillo Index

When shoppers in the Netherlands ask ChatGPT and Gemini where to buy kleding algemeen, is Score named? This is the answer from our latest monthly measurement, October 2026.

#26

of 115 stores measured

2/30

buying questions where AI names it; the category median is 0

questions where AI recommends it outright

Measured with ChatGPT and Gemini, the same questions for every store in this category, asked in the language of the market. Read how we measure.

Around Score

#24	Boohoo	2/30
#25	Primark	2/30
#26	Score	2/30
#27	Shoeby	2/30
#28	CoolCat	1/30

See the full ranking for Kleding algemeen

What AI says about Score

“…https://www.open32.nl - Score, gericht op jeans en streetwear, met merken als Levi’s, Diesel en G-Star.”

ChatGPT, asked: waar kan ik online broeken kopen bij een betrouwbare Nederlandse winkel?

“Score / The Sting, vooral casual en merkartikelen, ook fysieke winkels.”

ChatGPT, asked: welke Nederlandse webshop is te vertrouwen voor het kopen van truien?

Quoted word for word from the answers in our measurement. What AI says about your store decides which buying questions it names you for.

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