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Coolblue in the Krillo Index

When shoppers in the Netherlands ask ChatGPT and Gemini where to buy outdoor en kamperen, is Coolblue named? This is the answer from our latest monthly measurement, November 2026.

#16

of 54 stores measured

3/35

buying questions where AI names it; the category median is 1

0

questions where AI recommends it outright

Measured with ChatGPT and Gemini, the same questions for every store in this category, asked in the language of the market. Read how we measure.

Around Coolblue

See the full ranking for Outdoor en kamperen

What AI says about Coolblue

“Coolblue (coolblue.nl): Heeft een compact, maar goed geselecteerd aanbod (vooral Ledlenser en Petzl).”

Gemini, asked: bij welke betrouwbare Nederlandse webshop kan ik een hoofdlamp voor kamperen bestellen?

“Voor koelboxen, powerstations en outdoor-elektronica: Coolblue Heb je snel een campingkoelkast, powerbank of verlichting nodig?”

Gemini, asked: welke Nederlandse webshop levert kampeerspullen het snelst aan huis?

“Aanbod: Let op: Coolblue verkoopt geen grote tenten, maar is wél de snelste voor kampeerelektronica: koelboxen, powerbanks/powerstations, zaklampen, kooktoestellen en compacte campinggasbarbecues (zoals Cadac).”

Gemini, asked: waar in Nederland kan ik kampeerspullen bestellen met gratis en snelle verzending?

Quoted word for word from the answers in our measurement. What AI says about your store decides which buying questions it names you for.

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