#17
of 54 stores measured
The index › the Netherlands › Outdoor en kamperen › hema.nl
hema.nl in the Krillo Index
When shoppers in the Netherlands ask ChatGPT and Gemini where to buy outdoor en kamperen, is hema.nl named? This is the answer from our latest monthly measurement, November 2026.
2/35
buying questions where AI names it; the category median is 1
0
questions where AI recommends it outright
Measured with ChatGPT and Gemini, the same questions for every store in this category, asked in the language of the market. Read how we measure.
Around hema.nl
See the full ranking for Outdoor en kamperenWhat AI says about hema.nl
In the 2 answers that name hema.nl, AI mentions: low prices (1x), wide range (1x), specialist (1x).
“Hema.nl, vooral voor eenvoudige spullen zoals servies, koelboxen, lampjes, handdoeken en picknickartikelen.”
ChatGPT, asked: waar bestel ik online een kampeerset voor een weekendje weg in Nederland?
“Lidl, Aldi, Action en HEMA, goedkoopste losse accessoires Handig voor zaklampen, haringen, servies, opbergboxen, handdoeken, poncho’s, koel-elementen en eenvoudige slaapzakken.”
ChatGPT, asked: waar kan ik in Nederland het goedkoopst een complete kampeeruitrusting bestellen?
Quoted word for word from the answers in our measurement. What AI says about your store decides which buying questions it names you for.
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