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Brandfield in the Krillo Index

When shoppers in the Netherlands ask ChatGPT and Gemini where to buy tassen en lederwaren, is Brandfield named? This is the answer from our latest monthly measurement, November 2026.

#10

of 40 stores measured

8/35

buying questions where AI names it; the category median is 2

2

questions where AI recommends it outright

Measured with ChatGPT and Gemini, the same questions for every store in this category, asked in the language of the market. Read how we measure.

Around Brandfield

#8The Little Green Bag15/35 #9About You4/35
#10Brandfield8/35
#11Mutsaers5/35 #12Zalando Lounge4/35
See the full ranking for Tassen en lederwaren

What AI says about Brandfield

In the 9 answers that name Brandfield, AI mentions: trusted (3x), wide range (1x), low prices (1x), premium (1x).

“…https://www.tas.nl - Brandfield, veel bekende merken en geregeld aanbiedingen.”

ChatGPT, asked: waar kan ik online een leren handtas kopen in Nederland

“Brandfield (brandfield.nl): Focust op 'style items' en heeft veel trendy leren tassen van bekende modemerken.”

Gemini, asked: waar kan ik online een leren handtas kopen in Nederland

“Brandfield, tassen, horloges en accessoires van merkartikelen; let wel op aanbiedingen en retourvoorwaarden per product.”

ChatGPT, asked: welke Nederlandse webshop verkoopt betrouwbaar tassen

Quoted word for word from the answers in our measurement. What AI says about your store decides which buying questions it names you for.

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