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Westwing in the Krillo Index

When shoppers in the Netherlands ask ChatGPT and Gemini where to buy verlichting, is Westwing named? This is the answer from our latest monthly measurement, November 2026.

#38

of 76 stores measured

3/30

buying questions where AI names it; the category median is 1

0

questions where AI recommends it outright

Measured with ChatGPT and Gemini, the same questions for every store in this category, asked in the language of the market. Read how we measure.

Around Westwing

#36Ledlichtdiscounter.nl3/30 #37Nordic Nest3/30
#38Westwing3/30
#39De Bijenkorf Food2/30 #40JYSK2/30
See the full ranking for Verlichting

What AI says about Westwing

In the 4 answers that name Westwing, AI mentions: premium (1x).

“Kave Home / Westwing: Hele stijlvolle Europese interieurwebshops met lampen die je niet overal ziet.”

Gemini, asked: waar kan ik online goede binnenverlichting kopen in Nederland

“[Westwing](https://www.westwing.nl): Trendy, vaak wat chiquere designs en exclusieve interieurcollecties.”

Gemini, asked: waar koop ik online hanglamp voor boven de eettafel in Nederland

“Made.com / Westwing.nl, meer gericht op decoratieve en designgerichte slaapkamerlampen (beschikbaarheid wisselt).”

ChatGPT, asked: waar kan ik in Nederland online plafondlampen voor de slaapkamer bestellen

Quoted word for word from the answers in our measurement. What AI says about your store decides which buying questions it names you for.

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