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Food52 in the Krillo Index

When shoppers in the United States ask ChatGPT and Gemini where to buy cookware, is Food52 named? This is the answer from our latest monthly measurement, November 2026.

#17

of 30 stores measured

3/35

buying questions where AI names it; the category median is 1

0

questions where AI recommends it outright

Measured with ChatGPT and Gemini, the same questions for every store in this category, asked in the language of the market. Read how we measure.

Around Food52

#15REI1/35 #16Everything Kitchens3/35
#17Food523/35
#18Kohl’s3/35
See the full ranking for Cookware

What AI says about Food52

“[Food52](https://food52.com/shop): Great if you want high performance and high design.”

Gemini, asked: Where should I shop online if I want to upgrade my cookware?

“[Food52](https://food52.com/shop)”

Gemini, asked: I only know the big general stores online, but which specialized American website sells cookware?

“[Food52](https://food52.com/shop): Built out of a food community, their shop features stunning, aesthetic, and functional cookware.”

Gemini, asked: Are there any US cookware specialty stores online instead of just buying from a big department store?

Quoted word for word from the answers in our measurement. What AI says about your store decides which buying questions it names you for.

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