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Arhaus in the Krillo Index

When shoppers in the United States ask ChatGPT and Gemini where to buy home and furniture, is Arhaus named? This is the answer from our latest monthly measurement, October 2026.

#31

of 139 stores measured

4/35

buying questions where AI names it; the category median is 0

questions where AI recommends it outright

Measured with ChatGPT and Gemini, the same questions for every store in this category, asked in the language of the market. Read how we measure.

Around Arhaus

#29	Yardbird	1/35
#30	Zinus	1/35
#31	Arhaus	4/35
#32	Birch Lane	4/35
#33	Joybird	4/35

See the full ranking for Home and furniture

What AI says about Arhaus

In the 7 answers that name Arhaus, AI mentions: premium (2x), quality (2x).

“Arhaus, Premium, rustic-modern and traditional furniture; many natural materials.”

ChatGPT, asked: where can I buy quality furniture online in the US?

“[Arhaus](https://www.arhaus.com/): Known for sustainably sourced, artisan-crafted furniture with an earthy, grand aesthetic.”

Gemini, asked: where can I buy quality furniture online in the US?

“| | Higher-end / customizable sofas | Crate & Barrel, Room & Board, Interior Define, Lovesac, Arhaus | Better materials and many upholstery/configuration options; usually longer lead times.”

ChatGPT, asked: where should I shop online for living room furniture in the United States?

Quoted word for word from the answers in our measurement. What AI says about your store decides which buying questions it names you for.

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