#24
of 58 stores measured
The index › the United States › Lighting › CB2
CB2 in the Krillo Index
When shoppers in the United States ask ChatGPT and Gemini where to buy lighting, is CB2 named? This is the answer from our latest monthly measurement, November 2026.
10/35
buying questions where AI names it; the category median is 1
0
questions where AI recommends it outright
Measured with ChatGPT and Gemini, the same questions for every store in this category, asked in the language of the market. Read how we measure.
Around CB2
See the full ranking for LightingWhat AI says about CB2
In the 10 answers that name CB2, AI mentions: premium (2x), trusted (1x), low prices (1x).
“[CB2](https://www.cb2.com) & [West Elm](https://www.westelm.com): Both excel at modern, sculptural, and statement lighting (sconces, pendants, and floor lamps).”
Gemini, asked: Where is the best place online to buy lighting for my home in the US?
“CB2 (Crate & Barrel’s edgier sibling) is great for sculptural, brutalist, and ultra-modern statement lighting.”
Gemini, asked: Which American website should I visit if I want to buy new lights for my living room?
“[CB2](https://www.cb2.com) and [West Elm](https://www.westelm.com): Excellent for on-trend, contemporary lighting (chandeliers, flush mounts, pendants) with modern finishes like matte black, brass, and textured glass.”
Gemini, asked: Where can I buy ceiling lights online in the United States?
Quoted word for word from the answers in our measurement. What AI says about your store decides which buying questions it names you for.
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