Best online stores for lighting in the US
35 buying questions · the United States · 2 assistants
| # | Store | Named | Recommended |
|---|---|---|---|
| 1 |
lampsplus.com lampsplus.com |
27 / 35 +26 | 20 |
| 2 |
lumens.com lumens.com |
25 / 35 +24 | 12 |
| 3 |
lightology.com lightology.com |
11 / 35 +10 | 4 |
| 4 |
1000bulbs.com 1000bulbs.com |
6 / 35 +5 | 4 |
| 5 |
visualcomfort.com visualcomfort.com |
11 / 35 +10 | 3 |
| 6 |
lightingnewyork.com lightingnewyork.com |
10 / 35 +9 | 3 |
| 7 |
Schoolhouse schoolhouse.com |
10 / 35 +9 | 2 |
| 8 |
VOLT Lighting voltlighting.com |
2 / 35 +1 | 2 |
| 9 |
shadesoflight.com shadesoflight.com |
10 / 35 +9 | 1 |
| 10 |
ylighting.com ylighting.com |
9 / 35 +8 | 1 |
| 11 |
ProLighting prolighting.com |
3 / 35 +2 | 1 |
| 12 |
Super Bright LEDs superbrightleds.com |
3 / 35 +2 | 1 |
| 13 |
barnlightelectric.com barnlightelectric.com |
2 / 35 +1 | 1 |
| 14 |
Bulbs.com bulbs.com |
2 / 35 +1 | 1 |
| 15 |
e-conolight e-conolight.com |
2 / 35 +1 | 1 |
| 16 |
Sunco Lighting suncolighting.com |
2 / 35 +1 | 1 |
| 17 |
Brightech brightech.com |
1 / 35 | 1 |
| 18 |
Elliott Electric Supply elliottelectric.com |
1 / 35 | 1 |
| 19 |
Gexpro gexpro.com |
1 / 35 | 1 |
| 20 |
Graybar graybar.com |
1 / 35 | 1 |
| 21 |
Wesco wesco.com |
1 / 35 | 1 |
| 22 |
lightingdirect.com lightingdirect.com |
3 / 35 +2 | 0 |
| 23 |
2modern.com 2modern.com |
2 / 35 +1 | 0 |
| 24 |
1StopLighting 1stoplighting.com |
1 / 35 | 0 |
| 25 |
Arteriors arteriors.com |
1 / 35 | 0 |
| 26 |
Big Lots biglots.com |
1 / 35 | 0 |
| 27 |
Border States borderstates.com |
1 / 35 | 0 |
| 28 |
Lighting Supply lightingsupply.com |
1 / 35 | 0 |
| 29 |
Ollie’s ollies.com |
1 / 35 | 0 |
| 30 |
Rexel rexelusa.com |
1 / 35 | 0 |
| 31 |
Sonneman sonneman.com |
1 / 35 | 0 |
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Category median: named in 1 of 35 questions (the middle store of all 59 stores we measured; +n is how many questions a store is above it).
Named means the store appeared in the answer. Recommended means the assistant clearly advised it. Being in a list is not the same as being advised, so we count them separately. The other 28 stores were named in none of these questions.
This ranking covers the 59 stores we measure in this category. That is not every store in the market.
The top 10, real questions with who AI named, the sites AI cites and how it describes #1. Free, by email.
Named is not recommended
Each dot is a store. Further right: named in more buying questions. Higher: recommended more often. Stores low on the right are known to AI but rarely the tip. That gap is what most stores can close.
Where AI sends shoppers
Review sites, comparison sites, marketplaces and communities that ChatGPT and Gemini mention in their answers in this category. Stores that are present and well reviewed there are easier for AI to recommend.
| Amazon Marketplace |
30 of 70 | AI sends shoppers there. Selling there too, or being clearly better on your own site, both help. |
| Etsy Marketplace |
6 of 70 | AI sends shoppers there. Selling there too, or being clearly better on your own site, both help. |
| Wayfair Platform |
3 of 70 | AI sends shoppers there. Check whether you can be listed. |
| 1stDibs Platform |
2 of 70 | AI sends shoppers there. Check whether you can be listed. |
| Chairish Platform |
2 of 70 | AI sends shoppers there. Check whether you can be listed. |
| Facebook Community |
2 of 70 | Be present there with useful posts or answers; AI repeats what people say. |
| Facebook Marketplace Platform |
2 of 70 | AI sends shoppers there. Check whether you can be listed. |
| Temu Platform |
2 of 70 | AI sends shoppers there. Check whether you can be listed. |
The questions we asked
Only the questions that could really name a store, because only those count. They are in the language of the market, because that is how shoppers there ask them.
- Are there any specialized American online stores for lighting instead of the large department store websites?
AI named: Lumens, YLighting, Lightology - What is a reliable American online store to buy pendant lights from?
AI named: Lumens, Lamps Plus, Schoolhouse - What is a trustworthy US website to buy outdoor lighting from?
AI named: Lamps Plus, Home Depot, Lowe’s - What is the best US online store to buy indoor lighting from?
AI named: Lumens, Visual Comfort, Lamps Plus - Where can I buy affordable chandeliers online in America?
AI named: Wayfair, Home Depot, Lowe’s - Where can I buy budget-friendly floor lamps online in America?
AI named: IKEA, Walmart, Target - Where can I buy ceiling lights online in the United States?
AI named: Home Depot, Lowe’s, Wayfair - Where can I buy light fixtures online in the US and get free returns?
AI named: Lamps Plus, Wayfair, Walmart - Where can I buy lighting online in the US if I am an electrician looking for commercial fixtures?
AI named: Graybar, Rexel, Gexpro - Where can I buy recessed lighting online from a reliable US store?
AI named: Home Depot, Lowe’s, Build.com - Where can I buy unique or designer lighting online in the US other than the well-known big retailers?
AI named: Cedar & Moss, Schoolhouse, Allied Maker - Where can I find cheap outdoor lighting online in the US?
AI named: Walmart, Amazon, Home Depot - Where can I order lighting online in the US and be sure it is in stock?
AI named: Lamps Plus, Lumens, Lightology - Where can I safely order wall sconces online in America?
AI named: Lumens, Lightology, Build.com - Where do most Americans shop online when they need new light fixtures?
AI named: Home Depot, Lowe’s, Wayfair - Where in the US can I buy ceiling fans with lights online and get them delivered within two days?
AI named: Amazon, The Home Depot, Lowe’s - Where is the best place online to buy lighting for my home in the US?
AI named: Lamps Plus, Lumens, YLighting - Where should a homeowner buy smart home lighting online in the US?
AI named: Home Depot, Lowe’s, Best Buy - Which American lighting webshop has the most hassle-free exchange process?
AI named: Lamps Plus, Wayfair, Lumens - Which American online store has a good reputation for selling chandeliers?
AI named: Lamps Plus, Lighting New York, Build.com - Which American webshop gives you the most value for your money when buying lighting?
AI named: Home Depot, 1000Bulbs.com, Lamps Plus - Which American webshop is best for someone who knows nothing about lighting and needs guidance?
AI named: Lamps Plus, Lumens, Build.com - Which American webshop is best known for selling bathroom vanity lights?
AI named: Lamps Plus, Build.com, LightingDirect - Which American website for lighting has the easiest return policy?
AI named: Lamps Plus, Lightology, Lumens - Which American website should I visit if I want to buy new lights for my living room?
AI named: Lamps Plus, Wayfair, Home Depot - Which US lighting webshop is a good alternative to the big general home improvement stores?
AI named: Lighting New York, Lamps Plus, Lumens - Which US online lighting store delivers the fastest?
AI named: Amazon, Lamps Plus, Home Depot - Which US online store for lighting offers the best warranty on their products?
AI named: Sunco Lighting, Brightech, Lamps Plus - Which US online store sells lighting at the lowest prices?
AI named: 1000Bulbs.com, Walmart.com, Amazon - Which US online store sells lighting that is specifically designed for kids' rooms?
AI named: Pottery Barn Kids, Crate & Kids, RH Baby & Child - Which US online store specializes in lighting for interior designers and professionals?
AI named: Lightology, Visual Comfort & Co., Lumens - Which US webshop is known for having a wide selection of lighting?
AI named: Lumens, Lamps Plus, Wayfair - Which US website can I trust to buy floor lamps online?
AI named: Lamps Plus, Wayfair, Home Depot - Which US website has the best deals on LED light fixtures?
AI named: Home Depot, 1000Bulbs.com, Build.com - Which online lighting store in the US has the best customer reviews?
AI named: Lighting New York, Lamps Plus, Build.com
How to read this
This is a snapshot
AI assistants change their answers. This list is what came out on the date measured, not a judgement about the stores. We measure again every month.
What is not in it
No paid positions. A store cannot buy its way in, and the order follows from the answers alone.
Why not every question counts
If someone asks about a brand or for general information, no store appears in the answer, not even the best one. Those questions are left out of the count. How we measure.
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