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CoverGirl in the Krillo Index

When shoppers in the United States ask ChatGPT and Gemini where to buy makeup, is CoverGirl named? This is the answer from our latest monthly measurement, October 2026.

#13

of 43 stores measured

1/35

buying questions where AI names it; the category median is 1

questions where AI recommends it outright

Measured with ChatGPT and Gemini, the same questions for every store in this category, asked in the language of the market. Read how we measure.

Around CoverGirl

#11	morphe.com	2/35
#12	Benefit Cosmetics	1/35
#13	CoverGirl	1/35
#14	Haus Labs	1/35
#15	J.Cat Beauty	1/35

See the full ranking for Makeup

What AI says about CoverGirl

“Delivery Method: If you have a Walmart+ subscription (or pay a one-time express fee), Walmart provides Next-Day and Same-Day delivery straight from local store shelves for brands like e.l.f., Milani, CoverGirl, and Revlon.”

Gemini, asked: Where can I buy makeup online in America and get it delivered next day?

Quoted word for word from the answers in our measurement. What AI says about your store decides which buying questions it names you for.

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Is this your store and do you want it out of the index? Email hello@krilloai.com and we remove it the same day.