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Outer in the Krillo Index

When shoppers in the United States ask ChatGPT and Gemini where to buy outdoor and camping, is Outer named? This is the answer from our latest monthly measurement, October 2026.

#15

of 44 stores measured

1/35

buying questions where AI names it; the category median is 0

questions where AI recommends it outright

Measured with ChatGPT and Gemini, the same questions for every store in this category, asked in the language of the market. Read how we measure.

Around Outer

#13	Mountain Laurel Designs	1/35
#14	Outdoor Research	1/35
#15	Outer	1/35
#16	POLYWOOD	1/35
#17	Camping World	1/35

See the full ranking for Outdoor and camping

What AI says about Outer

In the 2 answers that name Outer, AI mentions: premium (1x), quality (1x).

“Why it’s great: Outer became famous on Shark Tank for solving the biggest problem with patio furniture: wet, dirty cushions.”

Gemini, asked: which US website is the best place to buy outdoor furniture?

Quoted word for word from the answers in our measurement. What AI says about your store decides which buying questions it names you for.

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Is this your store and do you want it out of the index? Email hello@krilloai.com and we remove it the same day.